Pinterest Sides With Twitter In Social Media War

Pinterest Sides With Twitter

Pinterest Sides With Twitter

In recent days, Instagram which is owned by Facebook, shut down support for twitter, Pinterest now adds support for Twitter.

In recent days, Pinterest quietly and under the radar added support for Twitter Cards. Now Twitter users can check out someone’s pin shared on Twitter, without heading over to Pinterest. A recent spokesman confirmed that Pinterest indeed added Cards support last week.

This comes in the wake of Instagram dropped the card support for Twitter, the famous microblogging site. The benefit of this move is that Twitter users can view the pin, without going to Pinterest itself, whereas Instragram dropped support in an obvious attempt to get users to stay on Instagram, and thus heading to Facebook.

As Twitter becomes more visual, Pinterest is a perfect fit, Pinterest is arguably the most visual community aside from Youtube.

Pinterest is a Virtual Pinboard. Pinterest lets you organize and share all the beautiful things you find on the web. Twitter is a real-time information network that connects you to the latest stories, ideas, opinions and news about what you find interesting. Simply find the accounts you find most compelling and follow the conversations.

As the social media war heats up we may see more applications, mergers and co branding by companies in the near future. Since 2005 Darrin Peppers has stressed the importance of social media marketing to business owners.

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Microsoft Launches Social Network

Socl

Socl

Last May Microsoft launched “Socl” in beta and has released this week to the public for all to join

Originally debuting in May as a beta-version open only to select users, Socl is now open for everyone to try.  The social network is designed to offer both search and social functions and has a look that resembles Pinterest much more than rival networks Facebook or Google Plus. Users will notice an emphasis on images and imaging sharing in the layout right away.

Signing up for the Socl site is simple, users only need a Facebook account or Microsoft account. Once using the network, they can share content including photos, videos and links with friends and other members. Socl has since evolved to be a service “where people connect over shared interests expressed through beautiful posts that take only seconds to create,” Microsoft said

“Socl — pronounced social — allows you to express and share your ideas through rich post collages comprised of images, links, captions and videos,” So.cl said in its About page. It said Socl is a research project from Microsoft Research FUSE Labs and began as an experiment in social search, targeting students for the purpose of learning.

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Instagram Axes Twitter

Instagram Axes Twitter

Instagram Axes Twitter

Instagram, the picture sharing service owned by Facebook, breaks integration in efforts to force users to stay on their site longer.

In a bold move in the battle of Social Media War, Instagram disabled its Twitter Card integration. Instagram obviously wants their users to spend more time on their site. In April of 2012, Facebook purchased Instagram for $1 billion. The strategy is, Instagram wants people to come to Instagram and eventually to Facebook.

Twitter wants their users to stay on twitter longer, even though Twitter and Instagram need each other, the feud is heating up and the first move was struck by Instagram by disabling the integration tool. By Instagram disabling the tool, pictures were difficult to view on Twitter.

Twitter responded that Instagram disabled its Twitter Card integration tool, “So when users click on tweets with an Instagram link, photos appear cropped,” Twitter reported.
In defense, Instagram CEO Kevin Systrom said the company wants to create the best experience for its users and wants them to spend more time on their site. Systrom wrote in an email “A handful of months ago, we supported Twitter Cards because we had a minimal Web presence”.

Follow Darrin Peppers on Twitter @DarrinPeppers for more social news updates

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Social Media Up 37% Need To Use The Bathroom ?

Social Media in Bathroom

Social Media in Bathroom

Social Media is up 37% over the past 12 months and 32% report using social media while using the bathroom.

If you have found yourself using Facebook and Twitter in the bathroom, you are not the only one.

Nearly one-third (32%) of the heaviest adopters of social networks — those ages 18 to 24— connect with sites such as Facebook and Twitter in the bathroom. The new data, from NM Incite, offer a glimpse into the growing devotion that Americans have to social networks.

Time spent on social networks increased 37% over 12 months ago, according to the new report out today.

“Social media is truly everywhere in people’s lives,” says Deirdre Bannon, vice president of social-media solutions at NM Incite, a joint venture of Nielsen and consulting firm McKinsey & Co. “It is so ingrained and has touched every facet of everything we do all day long. We are literally taking our phones with us to the bathroom and connecting on social media.”

More people are on the Internet than a year ago — and they are spending more time connecting to social networks. The number of PC-based Internet users dropped slightly, from 213.2 million in 2011 to 204.7 million, or a 4% decline. That was offset by an 85% increase in those connecting to the Internet on mobile apps (101.8 million, up from 55 million) and 82% on mobile Web browsers (95.2 million, up from 52.4 million).

Linking up with social networks in the loo transcends ages.

More than one-fourth (28%) of those ages 25-34 are bathroom social networkers, as are 15% of those ages 35-44. Both sexes are equally likely to use social networks in the bathroom, with 14% of them saying they do.

At work, those most likely to use social networks were those ages 25-34, more than half of whom (51%) were connected in the office. “People are connected at work because they are always on,” Bannon says. “But part of it is they are tapping into that exponentially broader universe to get information about products, events and brands. It has both the social component, as well as the informational aspect.”

The findings come from Nielsen data gathered from more than 200,000 Internet users during July and roughly parallels online measurement firm ComScore’s recent estimate of a U.S. Internet audience of 234.9 million on PCs and mobile devices.

Nearly one-third (30%) of all time spent on mobile devices is spent on social networks, compared with 20% of all time spent on PCs. Personal computers remain at “the center of the social-networking experience and most of the time spent is actually there,” Bannon says. However, “People are connecting through more mobile devices … (and) they are also increasing their engagement with social media regardless of what device they are accessing.”

Combining all devices, overall time spent on social networks rose 37% — the average woman spent 18 hours and 20 minutes per month, while men spent about 13 hours. The biggest social networkers? Those ages 18-24 who spend more than 21 hours each month on social networks, followed by the 25-34 age group at more than 20 hours.

Top social-network site Facebook actually saw a slight decrease in users — down 4% to 152.2 million users on PCs — but time spent on the site rose 23%. Overall, Facebook accounts for 17% of all time that Internet users spend online, Bannon says. “The story about Facebook is still a story of just tremendous growth and engagement.”

On the rise: Pinterest, the fourth-most-popular social-networking site based on time spent, behind Tumblr and Twitter — and the sixth-most-popular based on users (27.2 million) behind Blogger, Twitter, WordPress and LinkedIn.

“Pinterest exploded onto the scene in 2012,” Bannon says. Meanwhile, Twitter and Tumblr continue to grow “and new social-media channels continue to emerge and catch on.”

Even In Japan, Sega is taking advantage of the bathroom marketing and video game playing, see video below.

 

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Canada Wants Twitter to Testify Privacy Issues

Charlie Angus

Charlie Angus

Charlie Angus may not need Twitter, but he says Canadians need to know more about how the social media company protects their privacy.

Angus publicly quit using the microblogging site earlier this year, likening it to being badgered by a drunk on a 24-hour bus ride.

But he says that a House of Commons study on privacy and social media requires the company’s input.

A Commons committee decided last May to study the steps being taken by social media companies to protect the personal information of Canadians.

It followed high-profile interventions by Canada’s privacy commissioner on the use of personal data by sites like Google and Facebook.

Both companies have appeared before the committee, but NDP MP Charmaine Borg says Twitter refused.

The company couldn’t immediately be reached for comment.The committee has now agreed to send a formal letter asking Twitter to testify. Angus said Google and Facebook has supported the study, but the committee needs to go further.

Twitter No Show?

Twitter No Show?

“We’re not going to have a full sense unless we have the main players,” said Angus. “We need Twitter.” The motion to formally call Twitter to testify came after a representative from Facebook took committee members through that company’s privacy policies.

Facebook’s relationship with Canada’s privacy commissioner is robust, said Robert Sherman, manager of privacy and public policy for the social networking giant.

“We found that we have had a very positive relationship with her office and have been able to discuss many of the issues and products that we’ve been coming out with her office and get their feedback,” Sherman said.

“That’s been a very positive relationship and I think you’ll see that many of the innovations around privacy have come out of our discussions with her.”

Canadians are heavy users of social media.

A Paris-based analyst group reported in July that there are just over 10 million Twitter accounts based in Canada.

Another analytics company said earlier this year that Facebook has about 18 million Canadian users, more than half the country’s total population. -Source Montreal Gazette

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Microsoft Working On Google Glasses

microsoft-project-glass

microsoft-project-glass

Microsoft had a new patent application published with the USPTO today (via Unwired View) which shows a glasses-based heads-up display system that could overlay information on the real world for a user. If it sounds familiar, it’s likely because that’s what Google’s trying to accomplish with Project Glass, which actually already has functional prototypes out in the wild.

The device described by Microsoft is a little less ambitious, but maybe also a little more purpose-driven. The patent describes a tool that’s designed for use in specific situations where it’ll be most relevant to a user – rather than being intended for all-day use, the way that Google seems to want to position Glass. So, for instance, you could pop on Microsoft’s glasses when at a baseball game and view box scores from around the league, pitch speed information, pitch count and other info overlaid on your view. By acting in specific contexts instead of as a general-purpose device, Microsoft’s design could help users get over what will certainly be an adoption curve for cumbersome wearable tech.

Microsoft’s patent deal specifically with live events, in fact, and is designed to be used pretty much in a stationary position, without compromising the field of view. Microsoft describes its capabilities as follows:

Google Glass

Google Glass

A computer implemented method providing supplemental information to a user with a head mounted display viewing a live event, comprising: receiving an indication that a user is attending a live event, the live event having an event duration; determining a field of view of the user through the head mounted display, and objects within the field of view at the live event; retrieving supplemental information describing at least the objects in the field of view of the user during a portion of the live event; determining elements of said supplemental information to present to the user in the head mounted display; and displaying the supplemental information in one or more display elements in the head mounted display.

Of course, an AR/HUD glasses device from Microsoft could also plug into its existing hardware ecosystem, maybe to produce combined experiences with the Xbox and Kinect. But this is still just a patent, and one that was only relatively recently filed (May 2011), so even if Microsoft does go ahead and put this into production we won’t see it for a while. But getting some patent skin in the game for this market, which could explode depending on consumer reception of Google’s early efforts, is a very good idea for Microsoft, especially given the cross-platform ambitions it seems to be diving into head-on.
For those unfamiliar with the Google eyeglasses, here is a video.

BTW apparently you can buy a pair,l listen to this….

Google’s science-fiction-like virtual reality glasses will start shipping next year with a price tag of $1,500 — but most buyers won’t be able to get their hands on a pair just yet.

The under-development glasses, a stealth project hatched in the company’s mysterious Google X lab, are still buggy, Google co-founder Sergey Brin said Wednesday at Google’s I/O developer conference. Google also faces regulatory hurdles that prevent the glasses from being shipped anywhere but the United States.

So for now, only U.S.-based attendees of this week’s I/O developers conference will be eligible to buy the “Google Glass Explorer Edition.” Those who want the glasses can pre-order today and will get the gadget early next year.

Expect some wild bidding for secondhand sales on eBay.

Google made the glasses a focal point of I/O’s opening day keynote.

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Darrin Peppers Google Zebra Update-Angriffe Social Marketing

Wir haben die Gerüchte fliegen über Googles neue Zebra aktualisieren gehört. Das Zebra Update wird gemunkelt, Social Media anzugreifen. Wir alle wissen, dass Google Panda wurde vor Ort Elementen schlagen und die Penguin wie wir alle erinnern gezielte on off Probleme mit der Website.

A close Gerücht Quelle behauptet, dass die neue Zebra aktualisieren angreifen wird die Social Media Marketers. Ich habe eine Schadensbegrenzung auf Websites vermarkte ich bereits begonnen, strategisch zu denken, was, wann und wo sie sich getroffen und hier ist, was ich empfehlen, basierend auf wertvolle Gerücht Quelle.

Was wird das Zebra Update-Target?

TWITTER

Zebra Update

Zebra Update

Zebra ist die Stadt gehen auf die soziale … Ich glaube, dass das Update auf Twitter, indem Sie die folgenden konzentrieren. Das Update kann von zu vielen Retweets mit Schlüsselwörtern um den Link zu konzentrieren. Ich war schon immer ein Vordenker und haben noch nie so Spam, es ist alles Original-Content, das gleiche mit meinem selbst erstellten Video-, Content-und Linken. Ich hoffe, Sie alle zu lesen mein Video-Marketing-Blog auf dem Youtube Update taten sie hier: Video Marketing

FACEBOOK

Zebra Update Facebook

Zebra Update Facebook

Entlang hat nächste Gerücht um, das Zebra aktualisieren werden Targeting Facebook, und warum sollten sie nicht? Gerücht ist, dass Facebook-Updates mit zu vielen Aktien aus Menschen nicht in Ihrer Branche ausgerichtet werden.
Außerdem wird gemunkelt, spekuliert, dass alle Google+ Aktien, da dies spammy aussehen (Google+ ist ein Friedhof rechts, so dass jede Aktivität verdächtig aussieht?)

PINTEREST

Zebra Update Pinterest

Zebra Update Pinterest

Seien wir doch ehrlich Leute, jeder, der eine Pinterest Seite besitzt, dass der Markt nur mit diesen für SEO profitieren, wie Branding als gut tun wir nicht?
Wenn Sie kreiert haben großartige Inhalte, die gemeinsam genutzt werden können umfangreich werden von Menschen über das Internet, von denen einige möglicherweise nicht Bloggern in Ihrer Nische, starten Sie dann über die Schulter schaut. Google will nicht jemand Unordnung mit ihren Rankings und twitter ist ein Friedhof für Spammer, du weißt, wer du bist. Anyone out there, die twittern Link nach Link, indem Sie versuchen, um Ihre Unternehmen Marke aufzubauen, können Sie die Initiativen zu überdenken. Angemeldet egal, was in der End-Content ist König und immer war. Alle Gerüchte beiseite, wir wissen, Vermarkter, was herabkommen der Hecht, und es ist nie zu früh, um mit Schadensbegrenzung beginnen, entweder tun es der richtige Weg, oder reinigen Sie es bis jetzt. Am Ende hoffe ich dieses Gerücht ist falsch, aber man kann nicht helfen, aber mit allem, was ich vorbei an mich an Sie anderen Vermarkter zustimmen.

Es ist Zeit, das Social Web begonnen Reinigung selbst up, Das Zebra Aktualisierung kommen …

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