We have heard the rumors flying about Google’s new Zebra Update. The Zebra update is rumored to ATTACK social media. We all know that Google’s Panda was hitting on site elements, and the Penguin as we all recall targeted on off site issues.
A close rumored source claims that the new Zebra Update will be attacking the Social Media Marketers. I have started a damage control on sites I market already, strategically thinking what, when and where they could hit and here is what I recommend, based on valuable rumored source.
What Will The Zebra Update Target?
Zebra is going to town on social… I believe that the update will focus on Twitter by doing the following. The update may focus on too many retweets with keywords around the link. I have always been a forward thinker and have never spammed like this, it is all original content, same with my custom created video, content and linking. I hope you all read my video marketing blog on the Youtube update they did here: Video Marketing
Moving along, next rumor has it the Zebra Update will be targeting Facebook, and why shouldn’t they? rumor is that Facebook updates with too many shares from people not in your industry will be targeted.
Furthermore, rumored speculation is that any Google+ shares as this will look spammy (Google+ is a graveyard right, so any activity looks suspicious?!)
Lets be honest people, anyone that owns a Pinterest page that market are only using these for SEO benefit, such as Branding as well do we not?
If you’ve been creating great content which may be being shared extensively by people on the web, some of which might not be bloggers in your niche, then start looking over your shoulder. Google does not want anyone messing with their rankings and twitter is a graveyard for spammers, you know who you are. Anyone out there that is tweeting link after link by trying to build your companies brand, you may want to rethink the initiatives. Remember no matter what, in the end content is king and always has been. All rumor aside, we marketers know what is coming down the pike, and it is never too early to start with damage control, either do it the right way, or clean it up now. In the end I hope this rumor is incorrect, but you can not help but to agree with everything I am passing along to you fellow marketers.
It’s time the social web started cleaning itself up, The Zebra Update is coming…